Business (& Other) Cards
“No sale has ever been won with a Business Card, but plenty have been lost because of the Business Card.”
Business cards for authors and creatives? Yes. Business cards and author cards are a small, but important, piece of conducting business – even in the publishing world. Your business card, or lack thereof, demonstrates your professionalism, your talent, and your capacity. Or it demonstrates your weaknesses in those areas. Having a professional business card is important when meeting potential new vendors, and gets beyond merely having your contact information. You never get a second chance to make a good first impression, so why waste the opportunity.
Author cards are also a great option for times when you are talking with an interested new reader, but you do not have your bookmarks on you. An author card tells the recipient where they can find your books.